Archive for the ‘Uncategorized’ category

Life Cleansing

January 3rd, 2010

In recent year it seems that cleansing took the US (or at least San Fran and NY) by storm. A lot of my friends went through some kind of cleansing process. The idea of cleansing is to clean the body from all the toxic that accumulated in it for years.

As many of you know, my life today are on a crossroads. As part of it, in the next few dyas I’ll be moving apartment. Future location is stil unknown. As a veteran mover (Just in recent years I lived in 7 different apartments in 3 different continents) I already know that the secret for a good move is to be able to get rid of all the junk we accumulate in our life. But this time, I decided to take it to the extreme and practice a life Cleansing.
It’s like what Brad Pit say in “Fight Club” – the things we own turn to actually own us. Maybe, sometimes we need to know to let go and simply start fresh. Cleanse  our life from our old stuff, habits and our old us.
So while packing my life this time, I put down a strict set of rules:

- If I didn’t use/wear it for the last year, this item go to donations/garbage.

- If I didn’t use/wear it for the last six months, the item will go to a separate pile. In the end, half of the things on this pile have to go for donation or be thrown away.

- Anything that comes in multiplies (like a bunch of sets of wine glasses for example), must be cut off by at least 70%.

Yes. It is hard to get rid from all the things that somehow feel that defined me for a long time. But hopefully, the result of this ritual will be a better, more streamline, new me.


Conan Twitter Tracker

June 4th, 2009

In case you somehow missed it – here is Conan Twitter Tracker act:

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The downfall of AdSnese?

March 5th, 2009

I was reading a Techcrunch article today through Google RSS Reader when I noticed the following ads at the bottom of the post:

By the links it seems that the upper ad (Ironscale) is coming through Techcrunch direct sales efforts, while the bottom ad (Indochino) is coming through Google AdSense for RSS.
Now, the post I was reading talked about My Space problems. Can someone please explain to me what’s the connection between this and Men’s suits??
Is this the best AdSense algorithm could come up with?

This also highlites another big problem of using large and non targeted ad networks – the possibilty of hurting your brand. Don’t get me worng. It could be that Indochino is a great company and their suits are amazing, but when I read Techcrunch I expect to see advertisers such as Dell and Intel. Seeing such an ad doesn’t really reflect the brand I’m sure Techcrunch want to build.


From Star Trek to Google Translate

January 30th, 2009
Anyone who have ever seen Start Trek knows the notion of the global translator.

It’s this instrument that allows the Star Trek crew to understand anything that any of the species they meet is saying.
So no. We are not really there yet for speech, but at least for text Google Translate service is getting very close.
I don’t use this service too much, but every time I do use it I’m quite amazed from the results.
For example, yesterday one of our users wrote a post about us in the TWS Italian blog. The post was of course in Italian, a language I like but don’t really know.
I used Google translate to translate the page, and the results were really good. I was able to read the full post as it was written in English. Even better. When you click on any of the links on the page, you keep browsing the site, while Google translate every page you go to.
If Google will implement an automatic translation into Chrome, this could really be a way to break all boundaries between communities and people. The only thing that is missing is to also integrate this into twitter/chat/IM so people from different locations will be able to talk with each other with no boundaries and limitations of language.


NBC Direct – Is this TV 2.0?

December 10th, 2008

NBC released a new beta version of their NBC Direct service.
While all network went for a more traditional (amazing how we already treat this as “traditional”) model of giving a streaming access to their TV shows, NBC direct takes a more experimental approach.

By downloading their software, you can directly download HD version of all their shows and watch it anytime you want, even when you are on a plane with no Internet access.
The service uses two interesting technologies in order to make this a true money making business for NBC.
First it uses P2P architecture to download the episodes. By using P2P, NBC eliminates one of the biggest hurdles of delivering HD content – it pushes the costs directly to ISP. We need to note that all this is fine today, but if more ISP, like comcast, will start to put cap limits on the user monthly use this model can break down.
Second, NBC Direct uses Extend Media OpenCase agent to download in the background new ads that will appear in the videos. This allows NBC to make sure that no matter when you watch the video, they can monetize them.

it will be very interesting to see how this new model plays out? Is this the new TV 2.0 model? Free HD TV any time and anywhere, supported by everchanging ads? We will have to wait and see…

Unfortunately the service really seems to be in beta state as I couldn’t get the player to install on my machine…


Microsoft Smart Play With Innovative Music Model

December 6th, 2008

I was always a fan of subscription music services. I never really understood why people insist on paying so much money for each individual song or album.
I mean, it’s enough for you buy only one album a month to already pay the monthly subscription fee, and with a subscription you can basically download and listen to any album you want (yes. Including the new ones).
So why people still prefer the pay per song model of Apple?
The most repeated answer I get is “Because I want to own my music. I want to make sure that if I want to listen to this album in 10 years, I’ll be able to do so”.
Now, to be honest, I think this is nonsense. We all know that in 10 years, the albums of today will probably be free on the web anyway. But I can understand the psychology behind it and respect that.

A few weeks ago, Microsoft changed their Zune Pass subscription service and added an innovative hybrid model.
For $14 a month, you get their full subscription service like before, but now you can also completely own forever 10 songs (the average length of an album) each month. Basically, it’s like buying an album and get the subscription almost for free.

I truly hope this move will finally get Apple to change their mind and offer a comparable subscription music service on iTunes…
If you really want to keep people pay for music, you need to adopt and offer them a cheap enough legal option. Pay per song is just not that option.


Apple Marketing Machine Beats Google

November 8th, 2008

I’ve been saying for a long time that Apple is a marketing firm first and technology company second.
Yes, Apple does release amazing technology products like the iPhone, but what gives them their dominant role in the market is first of all their marketing.

It seems that even the big Google can’t compete with Apple.
I still remember the first days when the iPhone just came out. Every single day we saw all the blogs and news papers cover every single feature, every new application or hack that came out. Even now, we still see quite a large coverage of iPhone rumors and opinions on future releases.

It’s been a few weeks since Android came out and I can’t really remember reading anything about it. Actually, if you’ll check Google trends you will see that even now when Android is completely new and exciting it doesn’t even scratch the iPhone dominance of the news.

You can say that this is because the iPhone is just a better product. Maybe… but even so I would still expect to see Android in the news, even if with bad news and reviews.

You can say a lot of bad things about the Microsoft-Seinfeld campaign, but in the end we need to appreciate the fact that for a few weeks, it put Microsoft in the news again and again, even without a new shining product like Android.


No on 8

November 4th, 2008

Tomorrow all Americans have a huge day in which they can affect and choose the future for their country.
If you are a resident of California you need to cast another vote tomorrow that will also affect the lives of millions of people.

I can probably sit here and write pages on pages of why you need to vote no on 8, but instead I’ll say just one thing:
For the last hundred years we as a society been fighting for the freedom of people to choose how they live their life and on the simple fact that we all should be treated equally.

Prop 8 is the start of the end of this fight. It is based on the exact opposite values that we all fought for. With no relation to what you think or feel about same sex marriage, prop 8 is just wrong. We need to make sure that with the new government and a new hope, we also hold down to the basic values we all believe in.

Please vote No on 8.


Seeing the Low of the Blogosphere

October 23rd, 2008

Image representing TechCrunch as depicted in C...Image via CrunchBaseToday Jason Calacanis sent an open email to his email list about the process of laying people off we went through in Mahalo.
A few hours later E posted the entire email, although Jason specifically asked not to do so.
This created a heated discussion in the comments section about whether Erick was right in posting this, or should he needed to respect Jason wish and not write about it.
Although I agree with most of the commenters about the fact that Erick was wrong, what really shocked me was the number of comments that were simply put it – full of hate.
People simply trashed Erick and Jason personally, calling them in all kinds of names.

These kind of people are the worst of the worst. They are taking the most valuable concept of the blogosphere which is free expression, and trash it into the ground.
You can definetely not agree with people and you should definetely say it out loud, but this kind of petty personal attack is just bad.
I felt really bad for Erick and Jason that they need to reach all these comments. I know they probably already used to it by now, but still…

It's our responsibility to try and keep the blogosphere a beautiful place. A place where we all want to contribute to and live in.

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Touch Computers Getting into Yout Home

October 21st, 2008

It was bound to happen sooner than later. The iPhone started the revolution of the bringing the touch screen to everyone, and now HP brings it straight into your home.
When you see the ads, all you can think of is – This is really cool. I bet this will get a lot of people to finally change the old desktop computer that is laying around in their home.
A video is worth a million words, so here it is: